Articles

Market-Driven Management, Competitive Markets and Performance Metrics


Abstract


Metrics are performance indicators used to indicate, measure or record values of a particular magnitude.
Metrics, seen as overall indicators of corporate performance, are one of the fundamental tools used to monitor and orient corporate management. They can be classified by: financial–non-financial; quantitative–qualitative; accounting–nonaccounting; internal and external; process and end result.
Metrics can serve a dual purpose: to provide elements for assessment, inside the company environment; to provide evaluation parameters outside the company.


Keywords


Market-Driven Management; Competition; Performance; Performance Metrics; Global Markets

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NBN: http://nbn.depositolegale.it/urn%3Anbn%3Ait%3Aunimib-12473

DOI: http://dx.doi.org/10.4468/2008.1.07garbelli

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